Lacoste

The Lacoste brand has gone through many changes since Rene Lacoste founded the company in 1933. Partnering with Andre Gilier, owner of the largest knit manufacturing firm in France, Lacoste designed the legendary tennis shirt with the crocodile on the chest. Rene was a consummate tennis player and was known as "the crocodile" for being such a fierce contender on the clay courts. The concept of having a company symbol or name on the outside of a garment was virtually unheard of at this time, with the exception of the Jantzen Girl logo on their swimsuits starting in 1921.

Lacoste soon expanded into golfing and sailing attire, and began making the tennis t-shirts in colors as well as the classic tennis court white. In 1952, Lacoste expanded his sales to the United States, promoting the fashions as a status symbol for sportsmen. Lacoste was sold at prestigious Brooks Brothers stores through the 1960's.

In 1963, Bernard Lacoste took over management when his father Rene died. The company flourished and became wildly popular in the United States in the 1970's, and was widely known as a "preppy" wardrobe basic. Lisa Birnbaum's "The Official Preppy Handbook" gave even more credibility to its preppy status symbol standing.  At this point, Lacoste product diversification mushroomed to include shoes, perfume, sunglasses, watches and leathergoods.

You may remember the brand as being Izod Lacoste, as Izod had a licensing agreement to produce 50% of the Lacoste products in the US. In 1993, this partnership ended, with Lacoste taking back exclusive US rights. Many companies have cashed in on the polo shirt with the embroidered chest emblem, with varying degrees of success.

Bernard Lacoste died in 2006, leaving the company to his younger brother Michel. Lacoste shops are scattered all over the world, with product divisions licensed to many large corporations.

HerRoom is proud to carry the Lacoste sportswear line for women, available in fine quality woven oxford shirts, the famous pique knit polo shirts in varied styles and short sleeve knit tops in fashion colors. The Lacoste name is still known the world over for its great looks, quality construction and famous crocodile emblem, and it's now available for your enjoyment once again.

Since 1933, the Lacoste name has epitomized casual elegance, when Rene Lacoste designed and manufactured the famous tennis shirt with the crocodile emblem on the chest.  Rene had been nicknamed "The Crocodile"by his fans due to his tenacious spirit on the courts, so it was a logical choice of logos, one that has spanned two centuries.  Golf and sailing shirts soon became a company  offering, with colored shirts joining "tennis whites" in 1951. These were soon shipped to the US, marketed as status symbols for ardent sportsmen.  The "upper class" soon favored Lacoste shirts, which were sold at Brooks Brothers through the 1960s. Bernard Lacoste took over management in 1963, growing the brand and expanding its output to 300,000 products yearly. 

Lacoste was very popular in the 1970s, gaining more steam in the 1980s with the "preppy" movement and being featured in Lisa Birnbach's "The Official Preppy Handbook" as a preppy wardrobe staple.  Product development soon grew to include tennis shorts, sunglasses and prescription glasses, as well as tennis and deck shoes.

The brand names Izod and Lacoste were thought of as an inseparable unit at this time since Izod owned licensing rights in the US. This arrangement ended in 1993 when Lacoste took back exclusive rights.  Many polo shirts entered the picture at this time, including Le Tigre, and various embroidered animals showed up on the left chest of consumers, with varying degrees of success. 

Famous golfers have been sporting Lacoste shirts at The Masters Tournaments, and at least one Olympic gold medalist has been spied wearing one.

Lacoste launched their first e-commerce site in the US in 2007, and is available in high-end shops all over the world.  HisRoom is proud to carry this legendary name, with a host of classic styles such as woven cotton shirts, pique knit polo shirts, Henley shirts and fine quality cotton t-shirts. Visit our Lacoste offerings frequently to see our updates.

The Lacoste brand has gone through many changes since Rene Lacoste founded the company in 1933. Partnering with Andre Gilier, owner of the largest knit manufacturing firm in France, Lacoste designed the legendary tennis shirt with the crocodile on the chest. Rene was a consummate tennis player and was known as "the crocodile" for being such a fierce contender on the clay courts. The concept of having a company symbol or name on the outside of a garment was virtually unheard of at this time, with the exception of the Jantzen Girl logo on their swimsuits starting in 1921.

Lacoste soon expanded into golfing and sailing attire, and began making the tennis t-shirts in colors as well as the classic tennis court white. In 1952, Lacoste expanded his sales to the United States, promoting the fashions as a status symbol for sportsmen. Lacoste was sold at prestigious Brooks Brothers stores through the 1960's.

In 1963, Bernard Lacoste took over management when his father Rene died. The company flourished and became wildly popular in the United States in the 1970's, and was widely known as a "preppy" wardrobe basic. Lisa Birnbaum's "The Official Preppy Handbook" gave even more credibility to its preppy status symbol standing.  At this point, Lacoste product diversification mushroomed to include shoes, perfume, sunglasses, watches and leathergoods.

You may remember the brand as being Izod Lacoste, as Izod had a licensing agreement to produce 50% of the Lacoste products in the US. In 1993, this partnership ended, with Lacoste taking back exclusive US rights. Many companies have cashed in on the polo shirt with the embroidered chest emblem, with varying degrees of success.

Bernard Lacoste died in 2006, leaving the company to his younger brother Michel. Lacoste shops are scattered all over the world, with product divisions licensed to many large corporations.

HerRoom is proud to carry the Lacoste sportswear line for women, available in fine quality woven oxford shirts, the famous pique knit polo shirts in varied styles and short sleeve knit tops in fashion colors. The Lacoste name is still known the world over for its great looks, quality construction and famous crocodile emblem, and it's now available for your enjoyment once again.

Since 1933, the Lacoste name has epitomized casual elegance, when Rene Lacoste designed and manufactured the famous tennis shirt with the crocodile emblem on the chest.  Rene had been nicknamed "The Crocodile"by his fans due to his tenacious spirit on the courts, so it was a logical choice of logos, one that has spanned two centuries.  Golf and sailing shirts soon became a company  offering, with colored shirts joining "tennis whites" in 1951. These were soon shipped to the US, marketed as status symbols for ardent sportsmen.  The "upper class" soon favored Lacoste shirts, which were sold at Brooks Brothers through the 1960s. Bernard Lacoste took over management in 1963, growing the brand and expanding its output to 300,000 products yearly. 

Lacoste was very popular in the 1970s, gaining more steam in the 1980s with the "preppy" movement and being featured in Lisa Birnbach's "The Official Preppy Handbook" as a preppy wardrobe staple.  Product development soon grew to include tennis shorts, sunglasses and prescription glasses, as well as tennis and deck shoes.

The brand names Izod and Lacoste were thought of as an inseparable unit at this time since Izod owned licensing rights in the US. This arrangement ended in 1993 when Lacoste took back exclusive rights.  Many polo shirts entered the picture at this time, including Le Tigre, and various embroidered animals showed up on the left chest of consumers, with varying degrees of success. 

Famous golfers have been sporting Lacoste shirts at The Masters Tournaments, and at least one Olympic gold medalist has been spied wearing one.

Lacoste launched their first e-commerce site in the US in 2007, and is available in high-end shops all over the world.  HisRoom is proud to carry this legendary name, with a host of classic styles such as woven cotton shirts, pique knit polo shirts, Henley shirts and fine quality cotton t-shirts. Visit our Lacoste offerings frequently to see our updates.

The Lacoste brand has gone through many changes since Rene Lacoste founded the company in 1933. Partnering with Andre Gilier, owner of the largest knit manufacturing firm in France, Lacoste designed the legendary tennis shirt with the crocodile on the chest. Rene was a consummate tennis player and was known as "the crocodile" for being such a fierce contender on the clay courts. The concept of having a company symbol or name on the outside of a garment was virtually unheard of at this time, with the exception of the Jantzen Girl logo on their swimsuits starting in 1921.

Lacoste soon expanded into golfing and sailing attire, and began making the tennis t-shirts in colors as well as the classic tennis court white. In 1952, Lacoste expanded his sales to the United States, promoting the fashions as a status symbol for sportsmen. Lacoste was sold at prestigious Brooks Brothers stores through the 1960's.

In 1963, Bernard Lacoste took over management when his father Rene died. The company flourished and became wildly popular in the United States in the 1970's, and was widely known as a "preppy" wardrobe basic. Lisa Birnbaum's "The Official Preppy Handbook" gave even more credibility to its preppy status symbol standing.  At this point, Lacoste product diversification mushroomed to include shoes, perfume, sunglasses, watches and leathergoods.

You may remember the brand as being Izod Lacoste, as Izod had a licensing agreement to produce 50% of the Lacoste products in the US. In 1993, this partnership ended, with Lacoste taking back exclusive US rights. Many companies have cashed in on the polo shirt with the embroidered chest emblem, with varying degrees of success.

Bernard Lacoste died in 2006, leaving the company to his younger brother Michel. Lacoste shops are scattered all over the world, with product divisions licensed to many large corporations.

HerRoom is proud to carry the Lacoste sportswear line for women, available in fine quality woven oxford shirts, the famous pique knit polo shirts in varied styles and short sleeve knit tops in fashion colors. The Lacoste name is still known the world over for its great looks, quality construction and famous crocodile emblem, and it's now available for your enjoyment once again.

Since 1933, the Lacoste name has epitomized casual elegance, when Rene Lacoste designed and manufactured the famous tennis shirt with the crocodile emblem on the chest.  Rene had been nicknamed "The Crocodile"by his fans due to his tenacious spirit on the courts, so it was a logical choice of logos, one that has spanned two centuries.  Golf and sailing shirts soon became a company  offering, with colored shirts joining "tennis whites" in 1951. These were soon shipped to the US, marketed as status symbols for ardent sportsmen.  The "upper class" soon favored Lacoste shirts, which were sold at Brooks Brothers through the 1960s. Bernard Lacoste took over management in 1963, growing the brand and expanding its output to 300,000 products yearly. 

Lacoste was very popular in the 1970s, gaining more steam in the 1980s with the "preppy" movement and being featured in Lisa Birnbach's "The Official Preppy Handbook" as a preppy wardrobe staple.  Product development soon grew to include tennis shorts, sunglasses and prescription glasses, as well as tennis and deck shoes.

The brand names Izod and Lacoste were thought of as an inseparable unit at this time since Izod owned licensing rights in the US. This arrangement ended in 1993 when Lacoste took back exclusive rights.  Many polo shirts entered the picture at this time, including Le Tigre, and various embroidered animals showed up on the left chest of consumers, with varying degrees of success. 

Famous golfers have been sporting Lacoste shirts at The Masters Tournaments, and at least one Olympic gold medalist has been spied wearing one.

Lacoste launched their first e-commerce site in the US in 2007, and is available in high-end shops all over the world.  HisRoom is proud to carry this legendary name, with a host of classic styles such as woven cotton shirts, pique knit polo shirts, Henley shirts and fine quality cotton t-shirts. Visit our Lacoste offerings frequently to see our updates.

The Lacoste brand has gone through many changes since Rene Lacoste founded the company in 1933. Partnering with Andre Gilier, owner of the largest knit manufacturing firm in France, Lacoste designed the legendary tennis shirt with the crocodile on the chest. Rene was a consummate tennis player and was known as "the crocodile" for being such a fierce contender on the clay courts. The concept of having a company symbol or name on the outside of a garment was virtually unheard of at this time, with the exception of the Jantzen Girl logo on their swimsuits starting in 1921.

Lacoste soon expanded into golfing and sailing attire, and began making the tennis t-shirts in colors as well as the classic tennis court white. In 1952, Lacoste expanded his sales to the United States, promoting the fashions as a status symbol for sportsmen. Lacoste was sold at prestigious Brooks Brothers stores through the 1960's.

In 1963, Bernard Lacoste took over management when his father Rene died. The company flourished and became wildly popular in the United States in the 1970's, and was widely known as a "preppy" wardrobe basic. Lisa Birnbaum's "The Official Preppy Handbook" gave even more credibility to its preppy status symbol standing.  At this point, Lacoste product diversification mushroomed to include shoes, perfume, sunglasses, watches and leathergoods.

You may remember the brand as being Izod Lacoste, as Izod had a licensing agreement to produce 50% of the Lacoste products in the US. In 1993, this partnership ended, with Lacoste taking back exclusive US rights. Many companies have cashed in on the polo shirt with the embroidered chest emblem, with varying degrees of success.

Bernard Lacoste died in 2006, leaving the company to his younger brother Michel. Lacoste shops are scattered all over the world, with product divisions licensed to many large corporations.

HerRoom is proud to carry the Lacoste sportswear line for women, available in fine quality woven oxford shirts, the famous pique knit polo shirts in varied styles and short sleeve knit tops in fashion colors. The Lacoste name is still known the world over for its great looks, quality construction and famous crocodile emblem, and it's now available for your enjoyment once again.

Since 1933, the Lacoste name has epitomized casual elegance, when Rene Lacoste designed and manufactured the famous tennis shirt with the crocodile emblem on the chest.  Rene had been nicknamed "The Crocodile"by his fans due to his tenacious spirit on the courts, so it was a logical choice of logos, one that has spanned two centuries.  Golf and sailing shirts soon became a company  offering, with colored shirts joining "tennis whites" in 1951. These were soon shipped to the US, marketed as status symbols for ardent sportsmen.  The "upper class" soon favored Lacoste shirts, which were sold at Brooks Brothers through the 1960s. Bernard Lacoste took over management in 1963, growing the brand and expanding its output to 300,000 products yearly. 

Lacoste was very popular in the 1970s, gaining more steam in the 1980s with the "preppy" movement and being featured in Lisa Birnbach's "The Official Preppy Handbook" as a preppy wardrobe staple.  Product development soon grew to include tennis shorts, sunglasses and prescription glasses, as well as tennis and deck shoes.

The brand names Izod and Lacoste were thought of as an inseparable unit at this time since Izod owned licensing rights in the US. This arrangement ended in 1993 when Lacoste took back exclusive rights.  Many polo shirts entered the picture at this time, including Le Tigre, and various embroidered animals showed up on the left chest of consumers, with varying degrees of success. 

Famous golfers have been sporting Lacoste shirts at The Masters Tournaments, and at least one Olympic gold medalist has been spied wearing one.

Lacoste launched their first e-commerce site in the US in 2007, and is available in high-end shops all over the world.  HisRoom is proud to carry this legendary name, with a host of classic styles such as woven cotton shirts, pique knit polo shirts, Henley shirts and fine quality cotton t-shirts. Visit our Lacoste offerings frequently to see our updates.

The Lacoste brand has gone through many changes since Rene Lacoste founded the company in 1933. Partnering with Andre Gilier, owner of the largest knit manufacturing firm in France, Lacoste designed the legendary tennis shirt with the crocodile on the chest. Rene was a consummate tennis player and was known as "the crocodile" for being such a fierce contender on the clay courts. The concept of having a company symbol or name on the outside of a garment was virtually unheard of at this time, with the exception of the Jantzen Girl logo on their swimsuits starting in 1921.

Lacoste soon expanded into golfing and sailing attire, and began making the tennis t-shirts in colors as well as the classic tennis court white. In 1952, Lacoste expanded his sales to the United States, promoting the fashions as a status symbol for sportsmen. Lacoste was sold at prestigious Brooks Brothers stores through the 1960's.

In 1963, Bernard Lacoste took over management when his father Rene died. The company flourished and became wildly popular in the United States in the 1970's, and was widely known as a "preppy" wardrobe basic. Lisa Birnbaum's "The Official Preppy Handbook" gave even more credibility to its preppy status symbol standing.  At this point, Lacoste product diversification mushroomed to include shoes, perfume, sunglasses, watches and leathergoods.

You may remember the brand as being Izod Lacoste, as Izod had a licensing agreement to produce 50% of the Lacoste products in the US. In 1993, this partnership ended, with Lacoste taking back exclusive US rights. Many companies have cashed in on the polo shirt with the embroidered chest emblem, with varying degrees of success.

Bernard Lacoste died in 2006, leaving the company to his younger brother Michel. Lacoste shops are scattered all over the world, with product divisions licensed to many large corporations.

HerRoom is proud to carry the Lacoste sportswear line for women, available in fine quality woven oxford shirts, the famous pique knit polo shirts in varied styles and short sleeve knit tops in fashion colors. The Lacoste name is still known the world over for its great looks, quality construction and famous crocodile emblem, and it's now available for your enjoyment once again.

Since 1933, the Lacoste name has epitomized casual elegance, when Rene Lacoste designed and manufactured the famous tennis shirt with the crocodile emblem on the chest.  Rene had been nicknamed "The Crocodile"by his fans due to his tenacious spirit on the courts, so it was a logical choice of logos, one that has spanned two centuries.  Golf and sailing shirts soon became a company  offering, with colored shirts joining "tennis whites" in 1951. These were soon shipped to the US, marketed as status symbols for ardent sportsmen.  The "upper class" soon favored Lacoste shirts, which were sold at Brooks Brothers through the 1960s. Bernard Lacoste took over management in 1963, growing the brand and expanding its output to 300,000 products yearly. 

Lacoste was very popular in the 1970s, gaining more steam in the 1980s with the "preppy" movement and being featured in Lisa Birnbach's "The Official Preppy Handbook" as a preppy wardrobe staple.  Product development soon grew to include tennis shorts, sunglasses and prescription glasses, as well as tennis and deck shoes.

The brand names Izod and Lacoste were thought of as an inseparable unit at this time since Izod owned licensing rights in the US. This arrangement ended in 1993 when Lacoste took back exclusive rights.  Many polo shirts entered the picture at this time, including Le Tigre, and various embroidered animals showed up on the left chest of consumers, with varying degrees of success. 

Famous golfers have been sporting Lacoste shirts at The Masters Tournaments, and at least one Olympic gold medalist has been spied wearing one.

Lacoste launched their first e-commerce site in the US in 2007, and is available in high-end shops all over the world.  HisRoom is proud to carry this legendary name, with a host of classic styles such as woven cotton shirts, pique knit polo shirts, Henley shirts and fine quality cotton t-shirts. Visit our Lacoste offerings frequently to see our updates.

The Lacoste brand has gone through many changes since Rene Lacoste founded the company in 1933. Partnering with Andre Gilier, owner of the largest knit manufacturing firm in France, Lacoste designed the legendary tennis shirt with the crocodile on the chest. Rene was a consummate tennis player and was known as "the crocodile" for being such a fierce contender on the clay courts. The concept of having a company symbol or name on the outside of a garment was virtually unheard of at this time, with the exception of the Jantzen Girl logo on their swimsuits starting in 1921.

Lacoste soon expanded into golfing and sailing attire, and began making the tennis t-shirts in colors as well as the classic tennis court white. In 1952, Lacoste expanded his sales to the United States, promoting the fashions as a status symbol for sportsmen. Lacoste was sold at prestigious Brooks Brothers stores through the 1960's.

In 1963, Bernard Lacoste took over management when his father Rene died. The company flourished and became wildly popular in the United States in the 1970's, and was widely known as a "preppy" wardrobe basic. Lisa Birnbaum's "The Official Preppy Handbook" gave even more credibility to its preppy status symbol standing.  At this point, Lacoste product diversification mushroomed to include shoes, perfume, sunglasses, watches and leathergoods.

You may remember the brand as being Izod Lacoste, as Izod had a licensing agreement to produce 50% of the Lacoste products in the US. In 1993, this partnership ended, with Lacoste taking back exclusive US rights. Many companies have cashed in on the polo shirt with the embroidered chest emblem, with varying degrees of success.

Bernard Lacoste died in 2006, leaving the company to his younger brother Michel. Lacoste shops are scattered all over the world, with product divisions licensed to many large corporations.

HerRoom is proud to carry the Lacoste sportswear line for women, available in fine quality woven oxford shirts, the famous pique knit polo shirts in varied styles and short sleeve knit tops in fashion colors. The Lacoste name is still known the world over for its great looks, quality construction and famous crocodile emblem, and it's now available for your enjoyment once again.

Since 1933, the Lacoste name has epitomized casual elegance, when Rene Lacoste designed and manufactured the famous tennis shirt with the crocodile emblem on the chest.  Rene had been nicknamed "The Crocodile"by his fans due to his tenacious spirit on the courts, so it was a logical choice of logos, one that has spanned two centuries.  Golf and sailing shirts soon became a company  offering, with colored shirts joining "tennis whites" in 1951. These were soon shipped to the US, marketed as status symbols for ardent sportsmen.  The "upper class" soon favored Lacoste shirts, which were sold at Brooks Brothers through the 1960s. Bernard Lacoste took over management in 1963, growing the brand and expanding its output to 300,000 products yearly. 

Lacoste was very popular in the 1970s, gaining more steam in the 1980s with the "preppy" movement and being featured in Lisa Birnbach's "The Official Preppy Handbook" as a preppy wardrobe staple.  Product development soon grew to include tennis shorts, sunglasses and prescription glasses, as well as tennis and deck shoes.

The brand names Izod and Lacoste were thought of as an inseparable unit at this time since Izod owned licensing rights in the US. This arrangement ended in 1993 when Lacoste took back exclusive rights.  Many polo shirts entered the picture at this time, including Le Tigre, and various embroidered animals showed up on the left chest of consumers, with varying degrees of success. 

Famous golfers have been sporting Lacoste shirts at The Masters Tournaments, and at least one Olympic gold medalist has been spied wearing one.

Lacoste launched their first e-commerce site in the US in 2007, and is available in high-end shops all over the world.  HisRoom is proud to carry this legendary name, with a host of classic styles such as woven cotton shirts, pique knit polo shirts, Henley shirts and fine quality cotton t-shirts. Visit our Lacoste offerings frequently to see our updates.

The Lacoste brand has gone through many changes since Rene Lacoste founded the company in 1933. Partnering with Andre Gilier, owner of the largest knit manufacturing firm in France, Lacoste designed the legendary tennis shirt with the crocodile on the chest. Rene was a consummate tennis player and was known as "the crocodile" for being such a fierce contender on the clay courts. The concept of having a company symbol or name on the outside of a garment was virtually unheard of at this time, with the exception of the Jantzen Girl logo on their swimsuits starting in 1921.

Lacoste soon expanded into golfing and sailing attire, and began making the tennis t-shirts in colors as well as the classic tennis court white. In 1952, Lacoste expanded his sales to the United States, promoting the fashions as a status symbol for sportsmen. Lacoste was sold at prestigious Brooks Brothers stores through the 1960's.

In 1963, Bernard Lacoste took over management when his father Rene died. The company flourished and became wildly popular in the United States in the 1970's, and was widely known as a "preppy" wardrobe basic. Lisa Birnbaum's "The Official Preppy Handbook" gave even more credibility to its preppy status symbol standing.  At this point, Lacoste product diversification mushroomed to include shoes, perfume, sunglasses, watches and leathergoods.

You may remember the brand as being Izod Lacoste, as Izod had a licensing agreement to produce 50% of the Lacoste products in the US. In 1993, this partnership ended, with Lacoste taking back exclusive US rights. Many companies have cashed in on the polo shirt with the embroidered chest emblem, with varying degrees of success.

Bernard Lacoste died in 2006, leaving the company to his younger brother Michel. Lacoste shops are scattered all over the world, with product divisions licensed to many large corporations.

HerRoom is proud to carry the Lacoste sportswear line for women, available in fine quality woven oxford shirts, the famous pique knit polo shirts in varied styles and short sleeve knit tops in fashion colors. The Lacoste name is still known the world over for its great looks, quality construction and famous crocodile emblem, and it's now available for your enjoyment once again.

Since 1933, the Lacoste name has epitomized casual elegance, when Rene Lacoste designed and manufactured the famous tennis shirt with the crocodile emblem on the chest.  Rene had been nicknamed "The Crocodile"by his fans due to his tenacious spirit on the courts, so it was a logical choice of logos, one that has spanned two centuries.  Golf and sailing shirts soon became a company  offering, with colored shirts joining "tennis whites" in 1951. These were soon shipped to the US, marketed as status symbols for ardent sportsmen.  The "upper class" soon favored Lacoste shirts, which were sold at Brooks Brothers through the 1960s. Bernard Lacoste took over management in 1963, growing the brand and expanding its output to 300,000 products yearly. 

Lacoste was very popular in the 1970s, gaining more steam in the 1980s with the "preppy" movement and being featured in Lisa Birnbach's "The Official Preppy Handbook" as a preppy wardrobe staple.  Product development soon grew to include tennis shorts, sunglasses and prescription glasses, as well as tennis and deck shoes.

The brand names Izod and Lacoste were thought of as an inseparable unit at this time since Izod owned licensing rights in the US. This arrangement ended in 1993 when Lacoste took back exclusive rights.  Many polo shirts entered the picture at this time, including Le Tigre, and various embroidered animals showed up on the left chest of consumers, with varying degrees of success. 

Famous golfers have been sporting Lacoste shirts at The Masters Tournaments, and at least one Olympic gold medalist has been spied wearing one.

Lacoste launched their first e-commerce site in the US in 2007, and is available in high-end shops all over the world.  HisRoom is proud to carry this legendary name, with a host of classic styles such as woven cotton shirts, pique knit polo shirts, Henley shirts and fine quality cotton t-shirts. Visit our Lacoste offerings frequently to see our updates.

The Lacoste brand has gone through many changes since Rene Lacoste founded the company in 1933. Partnering with Andre Gilier, owner of the largest knit manufacturing firm in France, Lacoste designed the legendary tennis shirt with the crocodile on the chest. Rene was a consummate tennis player and was known as "the crocodile" for being such a fierce contender on the clay courts. The concept of having a company symbol or name on the outside of a garment was virtually unheard of at this time, with the exception of the Jantzen Girl logo on their swimsuits starting in 1921.

Lacoste soon expanded into golfing and sailing attire, and began making the tennis t-shirts in colors as well as the classic tennis court white. In 1952, Lacoste expanded his sales to the United States, promoting the fashions as a status symbol for sportsmen. Lacoste was sold at prestigious Brooks Brothers stores through the 1960's.

In 1963, Bernard Lacoste took over management when his father Rene died. The company flourished and became wildly popular in the United States in the 1970's, and was widely known as a "preppy" wardrobe basic. Lisa Birnbaum's "The Official Preppy Handbook" gave even more credibility to its preppy status symbol standing.  At this point, Lacoste product diversification mushroomed to include shoes, perfume, sunglasses, watches and leathergoods.

You may remember the brand as being Izod Lacoste, as Izod had a licensing agreement to produce 50% of the Lacoste products in the US. In 1993, this partnership ended, with Lacoste taking back exclusive US rights. Many companies have cashed in on the polo shirt with the embroidered chest emblem, with varying degrees of success.

Bernard Lacoste died in 2006, leaving the company to his younger brother Michel. Lacoste shops are scattered all over the world, with product divisions licensed to many large corporations.

HerRoom is proud to carry the Lacoste sportswear line for women, available in fine quality woven oxford shirts, the famous pique knit polo shirts in varied styles and short sleeve knit tops in fashion colors. The Lacoste name is still known the world over for its great looks, quality construction and famous crocodile emblem, and it's now available for your enjoyment once again.

Since 1933, the Lacoste name has epitomized casual elegance, when Rene Lacoste designed and manufactured the famous tennis shirt with the crocodile emblem on the chest.  Rene had been nicknamed "The Crocodile"by his fans due to his tenacious spirit on the courts, so it was a logical choice of logos, one that has spanned two centuries.  Golf and sailing shirts soon became a company  offering, with colored shirts joining "tennis whites" in 1951. These were soon shipped to the US, marketed as status symbols for ardent sportsmen.  The "upper class" soon favored Lacoste shirts, which were sold at Brooks Brothers through the 1960s. Bernard Lacoste took over management in 1963, growing the brand and expanding its output to 300,000 products yearly. 

Lacoste was very popular in the 1970s, gaining more steam in the 1980s with the "preppy" movement and being featured in Lisa Birnbach's "The Official Preppy Handbook" as a preppy wardrobe staple.  Product development soon grew to include tennis shorts, sunglasses and prescription glasses, as well as tennis and deck shoes.

The brand names Izod and Lacoste were thought of as an inseparable unit at this time since Izod owned licensing rights in the US. This arrangement ended in 1993 when Lacoste took back exclusive rights.  Many polo shirts entered the picture at this time, including Le Tigre, and various embroidered animals showed up on the left chest of consumers, with varying degrees of success. 

Famous golfers have been sporting Lacoste shirts at The Masters Tournaments, and at least one Olympic gold medalist has been spied wearing one.

Lacoste launched their first e-commerce site in the US in 2007, and is available in high-end shops all over the world.  HisRoom is proud to carry this legendary name, with a host of classic styles such as woven cotton shirts, pique knit polo shirts, Henley shirts and fine quality cotton t-shirts. Visit our Lacoste offerings frequently to see our updates.

The Lacoste brand has gone through many changes since Rene Lacoste founded the company in 1933. Partnering with Andre Gilier, owner of the largest knit manufacturing firm in France, Lacoste designed the legendary tennis shirt with the crocodile on the chest. Rene was a consummate tennis player and was known as "the crocodile" for being such a fierce contender on the clay courts. The concept of having a company symbol or name on the outside of a garment was virtually unheard of at this time, with the exception of the Jantzen Girl logo on their swimsuits starting in 1921.

Lacoste soon expanded into golfing and sailing attire, and began making the tennis t-shirts in colors as well as the classic tennis court white. In 1952, Lacoste expanded his sales to the United States, promoting the fashions as a status symbol for sportsmen. Lacoste was sold at prestigious Brooks Brothers stores through the 1960's.

In 1963, Bernard Lacoste took over management when his father Rene died. The company flourished and became wildly popular in the United States in the 1970's, and was widely known as a "preppy" wardrobe basic. Lisa Birnbaum's "The Official Preppy Handbook" gave even more credibility to its preppy status symbol standing.  At this point, Lacoste product diversification mushroomed to include shoes, perfume, sunglasses, watches and leathergoods.

You may remember the brand as being Izod Lacoste, as Izod had a licensing agreement to produce 50% of the Lacoste products in the US. In 1993, this partnership ended, with Lacoste taking back exclusive US rights. Many companies have cashed in on the polo shirt with the embroidered chest emblem, with varying degrees of success.

Bernard Lacoste died in 2006, leaving the company to his younger brother Michel. Lacoste shops are scattered all over the world, with product divisions licensed to many large corporations.

HerRoom is proud to carry the Lacoste sportswear line for women, available in fine quality woven oxford shirts, the famous pique knit polo shirts in varied styles and short sleeve knit tops in fashion colors. The Lacoste name is still known the world over for its great looks, quality construction and famous crocodile emblem, and it's now available for your enjoyment once again.

Since 1933, the Lacoste name has epitomized casual elegance, when Rene Lacoste designed and manufactured the famous tennis shirt with the crocodile emblem on the chest.  Rene had been nicknamed "The Crocodile"by his fans due to his tenacious spirit on the courts, so it was a logical choice of logos, one that has spanned two centuries.  Golf and sailing shirts soon became a company  offering, with colored shirts joining "tennis whites" in 1951. These were soon shipped to the US, marketed as status symbols for ardent sportsmen.  The "upper class" soon favored Lacoste shirts, which were sold at Brooks Brothers through the 1960s. Bernard Lacoste took over management in 1963, growing the brand and expanding its output to 300,000 products yearly. 

Lacoste was very popular in the 1970s, gaining more steam in the 1980s with the "preppy" movement and being featured in Lisa Birnbach's "The Official Preppy Handbook" as a preppy wardrobe staple.  Product development soon grew to include tennis shorts, sunglasses and prescription glasses, as well as tennis and deck shoes.

The brand names Izod and Lacoste were thought of as an inseparable unit at this time since Izod owned licensing rights in the US. This arrangement ended in 1993 when Lacoste took back exclusive rights.  Many polo shirts entered the picture at this time, including Le Tigre, and various embroidered animals showed up on the left chest of consumers, with varying degrees of success. 

Famous golfers have been sporting Lacoste shirts at The Masters Tournaments, and at least one Olympic gold medalist has been spied wearing one.

Lacoste launched their first e-commerce site in the US in 2007, and is available in high-end shops all over the world.  HisRoom is proud to carry this legendary name, with a host of classic styles such as woven cotton shirts, pique knit polo shirts, Henley shirts and fine quality cotton t-shirts. Visit our Lacoste offerings frequently to see our updates.

The Lacoste brand has gone through many changes since Rene Lacoste founded the company in 1933. Partnering with Andre Gilier, owner of the largest knit manufacturing firm in France, Lacoste designed the legendary tennis shirt with the crocodile on the chest. Rene was a consummate tennis player and was known as "the crocodile" for being such a fierce contender on the clay courts. The concept of having a company symbol or name on the outside of a garment was virtually unheard of at this time, with the exception of the Jantzen Girl logo on their swimsuits starting in 1921.

Lacoste soon expanded into golfing and sailing attire, and began making the tennis t-shirts in colors as well as the classic tennis court white. In 1952, Lacoste expanded his sales to the United States, promoting the fashions as a status symbol for sportsmen. Lacoste was sold at prestigious Brooks Brothers stores through the 1960's.

In 1963, Bernard Lacoste took over management when his father Rene died. The company flourished and became wildly popular in the United States in the 1970's, and was widely known as a "preppy" wardrobe basic. Lisa Birnbaum's "The Official Preppy Handbook" gave even more credibility to its preppy status symbol standing.  At this point, Lacoste product diversification mushroomed to include shoes, perfume, sunglasses, watches and leathergoods.

You may remember the brand as being Izod Lacoste, as Izod had a licensing agreement to produce 50% of the Lacoste products in the US. In 1993, this partnership ended, with Lacoste taking back exclusive US rights. Many companies have cashed in on the polo shirt with the embroidered chest emblem, with varying degrees of success.

Bernard Lacoste died in 2006, leaving the company to his younger brother Michel. Lacoste shops are scattered all over the world, with product divisions licensed to many large corporations.

HerRoom is proud to carry the Lacoste sportswear line for women, available in fine quality woven oxford shirts, the famous pique knit polo shirts in varied styles and short sleeve knit tops in fashion colors. The Lacoste name is still known the world over for its great looks, quality construction and famous crocodile emblem, and it's now available for your enjoyment once again.

Since 1933, the Lacoste name has epitomized casual elegance, when Rene Lacoste designed and manufactured the famous tennis shirt with the crocodile emblem on the chest.  Rene had been nicknamed "The Crocodile"by his fans due to his tenacious spirit on the courts, so it was a logical choice of logos, one that has spanned two centuries.  Golf and sailing shirts soon became a company  offering, with colored shirts joining "tennis whites" in 1951. These were soon shipped to the US, marketed as status symbols for ardent sportsmen.  The "upper class" soon favored Lacoste shirts, which were sold at Brooks Brothers through the 1960s. Bernard Lacoste took over management in 1963, growing the brand and expanding its output to 300,000 products yearly. 

Lacoste was very popular in the 1970s, gaining more steam in the 1980s with the "preppy" movement and being featured in Lisa Birnbach's "The Official Preppy Handbook" as a preppy wardrobe staple.  Product development soon grew to include tennis shorts, sunglasses and prescription glasses, as well as tennis and deck shoes.

The brand names Izod and Lacoste were thought of as an inseparable unit at this time since Izod owned licensing rights in the US. This arrangement ended in 1993 when Lacoste took back exclusive rights.  Many polo shirts entered the picture at this time, including Le Tigre, and various embroidered animals showed up on the left chest of consumers, with varying degrees of success. 

Famous golfers have been sporting Lacoste shirts at The Masters Tournaments, and at least one Olympic gold medalist has been spied wearing one.

Lacoste launched their first e-commerce site in the US in 2007, and is available in high-end shops all over the world.  HisRoom is proud to carry this legendary name, with a host of classic styles such as woven cotton shirts, pique knit polo shirts, Henley shirts and fine quality cotton t-shirts. Visit our Lacoste offerings frequently to see our updates.

The Lacoste brand has gone through many changes since Rene Lacoste founded the company in 1933. Partnering with Andre Gilier, owner of the largest knit manufacturing firm in France, Lacoste designed the legendary tennis shirt with the crocodile on the chest. Rene was a consummate tennis player and was known as "the crocodile" for being such a fierce contender on the clay courts. The concept of having a company symbol or name on the outside of a garment was virtually unheard of at this time, with the exception of the Jantzen Girl logo on their swimsuits starting in 1921.

Lacoste soon expanded into golfing and sailing attire, and began making the tennis t-shirts in colors as well as the classic tennis court white. In 1952, Lacoste expanded his sales to the United States, promoting the fashions as a status symbol for sportsmen. Lacoste was sold at prestigious Brooks Brothers stores through the 1960's.

In 1963, Bernard Lacoste took over management when his father Rene died. The company flourished and became wildly popular in the United States in the 1970's, and was widely known as a "preppy" wardrobe basic. Lisa Birnbaum's "The Official Preppy Handbook" gave even more credibility to its preppy status symbol standing.  At this point, Lacoste product diversification mushroomed to include shoes, perfume, sunglasses, watches and leathergoods.

You may remember the brand as being Izod Lacoste, as Izod had a licensing agreement to produce 50% of the Lacoste products in the US. In 1993, this partnership ended, with Lacoste taking back exclusive US rights. Many companies have cashed in on the polo shirt with the embroidered chest emblem, with varying degrees of success.

Bernard Lacoste died in 2006, leaving the company to his younger brother Michel. Lacoste shops are scattered all over the world, with product divisions licensed to many large corporations.

HerRoom is proud to carry the Lacoste sportswear line for women, available in fine quality woven oxford shirts, the famous pique knit polo shirts in varied styles and short sleeve knit tops in fashion colors. The Lacoste name is still known the world over for its great looks, quality construction and famous crocodile emblem, and it's now available for your enjoyment once again.

Since 1933, the Lacoste name has epitomized casual elegance, when Rene Lacoste designed and manufactured the famous tennis shirt with the crocodile emblem on the chest.  Rene had been nicknamed "The Crocodile"by his fans due to his tenacious spirit on the courts, so it was a logical choice of logos, one that has spanned two centuries.  Golf and sailing shirts soon became a company  offering, with colored shirts joining "tennis whites" in 1951. These were soon shipped to the US, marketed as status symbols for ardent sportsmen.  The "upper class" soon favored Lacoste shirts, which were sold at Brooks Brothers through the 1960s. Bernard Lacoste took over management in 1963, growing the brand and expanding its output to 300,000 products yearly. 

Lacoste was very popular in the 1970s, gaining more steam in the 1980s with the "preppy" movement and being featured in Lisa Birnbach's "The Official Preppy Handbook" as a preppy wardrobe staple.  Product development soon grew to include tennis shorts, sunglasses and prescription glasses, as well as tennis and deck shoes.

The brand names Izod and Lacoste were thought of as an inseparable unit at this time since Izod owned licensing rights in the US. This arrangement ended in 1993 when Lacoste took back exclusive rights.  Many polo shirts entered the picture at this time, including Le Tigre, and various embroidered animals showed up on the left chest of consumers, with varying degrees of success. 

Famous golfers have been sporting Lacoste shirts at The Masters Tournaments, and at least one Olympic gold medalist has been spied wearing one.

Lacoste launched their first e-commerce site in the US in 2007, and is available in high-end shops all over the world.  HisRoom is proud to carry this legendary name, with a host of classic styles such as woven cotton shirts, pique knit polo shirts, Henley shirts and fine quality cotton t-shirts. Visit our Lacoste offerings frequently to see our updates.

The Lacoste brand has gone through many changes since Rene Lacoste founded the company in 1933. Partnering with Andre Gilier, owner of the largest knit manufacturing firm in France, Lacoste designed the legendary tennis shirt with the crocodile on the chest. Rene was a consummate tennis player and was known as "the crocodile" for being such a fierce contender on the clay courts. The concept of having a company symbol or name on the outside of a garment was virtually unheard of at this time, with the exception of the Jantzen Girl logo on their swimsuits starting in 1921.

Lacoste soon expanded into golfing and sailing attire, and began making the tennis t-shirts in colors as well as the classic tennis court white. In 1952, Lacoste expanded his sales to the United States, promoting the fashions as a status symbol for sportsmen. Lacoste was sold at prestigious Brooks Brothers stores through the 1960's.

In 1963, Bernard Lacoste took over management when his father Rene died. The company flourished and became wildly popular in the United States in the 1970's, and was widely known as a "preppy" wardrobe basic. Lisa Birnbaum's "The Official Preppy Handbook" gave even more credibility to its preppy status symbol standing.  At this point, Lacoste product diversification mushroomed to include shoes, perfume, sunglasses, watches and leathergoods.

You may remember the brand as being Izod Lacoste, as Izod had a licensing agreement to produce 50% of the Lacoste products in the US. In 1993, this partnership ended, with Lacoste taking back exclusive US rights. Many companies have cashed in on the polo shirt with the embroidered chest emblem, with varying degrees of success.

Bernard Lacoste died in 2006, leaving the company to his younger brother Michel. Lacoste shops are scattered all over the world, with product divisions licensed to many large corporations.

HerRoom is proud to carry the Lacoste sportswear line for women, available in fine quality woven oxford shirts, the famous pique knit polo shirts in varied styles and short sleeve knit tops in fashion colors. The Lacoste name is still known the world over for its great looks, quality construction and famous crocodile emblem, and it's now available for your enjoyment once again.

Since 1933, the Lacoste name has epitomized casual elegance, when Rene Lacoste designed and manufactured the famous tennis shirt with the crocodile emblem on the chest.  Rene had been nicknamed "The Crocodile"by his fans due to his tenacious spirit on the courts, so it was a logical choice of logos, one that has spanned two centuries.  Golf and sailing shirts soon became a company  offering, with colored shirts joining "tennis whites" in 1951. These were soon shipped to the US, marketed as status symbols for ardent sportsmen.  The "upper class" soon favored Lacoste shirts, which were sold at Brooks Brothers through the 1960s. Bernard Lacoste took over management in 1963, growing the brand and expanding its output to 300,000 products yearly. 

Lacoste was very popular in the 1970s, gaining more steam in the 1980s with the "preppy" movement and being featured in Lisa Birnbach's "The Official Preppy Handbook" as a preppy wardrobe staple.  Product development soon grew to include tennis shorts, sunglasses and prescription glasses, as well as tennis and deck shoes.

The brand names Izod and Lacoste were thought of as an inseparable unit at this time since Izod owned licensing rights in the US. This arrangement ended in 1993 when Lacoste took back exclusive rights.  Many polo shirts entered the picture at this time, including Le Tigre, and various embroidered animals showed up on the left chest of consumers, with varying degrees of success. 

Famous golfers have been sporting Lacoste shirts at The Masters Tournaments, and at least one Olympic gold medalist has been spied wearing one.

Lacoste launched their first e-commerce site in the US in 2007, and is available in high-end shops all over the world.  HisRoom is proud to carry this legendary name, with a host of classic styles such as woven cotton shirts, pique knit polo shirts, Henley shirts and fine quality cotton t-shirts. Visit our Lacoste offerings frequently to see our updates.

The Lacoste brand has gone through many changes since Rene Lacoste founded the company in 1933. Partnering with Andre Gilier, owner of the largest knit manufacturing firm in France, Lacoste designed the legendary tennis shirt with the crocodile on the chest. Rene was a consummate tennis player and was known as "the crocodile" for being such a fierce contender on the clay courts. The concept of having a company symbol or name on the outside of a garment was virtually unheard of at this time, with the exception of the Jantzen Girl logo on their swimsuits starting in 1921.

Lacoste soon expanded into golfing and sailing attire, and began making the tennis t-shirts in colors as well as the classic tennis court white. In 1952, Lacoste expanded his sales to the United States, promoting the fashions as a status symbol for sportsmen. Lacoste was sold at prestigious Brooks Brothers stores through the 1960's.

In 1963, Bernard Lacoste took over management when his father Rene died. The company flourished and became wildly popular in the United States in the 1970's, and was widely known as a "preppy" wardrobe basic. Lisa Birnbaum's "The Official Preppy Handbook" gave even more credibility to its preppy status symbol standing.  At this point, Lacoste product diversification mushroomed to include shoes, perfume, sunglasses, watches and leathergoods.

You may remember the brand as being Izod Lacoste, as Izod had a licensing agreement to produce 50% of the Lacoste products in the US. In 1993, this partnership ended, with Lacoste taking back exclusive US rights. Many companies have cashed in on the polo shirt with the embroidered chest emblem, with varying degrees of success.

Bernard Lacoste died in 2006, leaving the company to his younger brother Michel. Lacoste shops are scattered all over the world, with product divisions licensed to many large corporations.

HerRoom is proud to carry the Lacoste sportswear line for women, available in fine quality woven oxford shirts, the famous pique knit polo shirts in varied styles and short sleeve knit tops in fashion colors. The Lacoste name is still known the world over for its great looks, quality construction and famous crocodile emblem, and it's now available for your enjoyment once again.

Since 1933, the Lacoste name has epitomized casual elegance, when Rene Lacoste designed and manufactured the famous tennis shirt with the crocodile emblem on the chest.  Rene had been nicknamed "The Crocodile"by his fans due to his tenacious spirit on the courts, so it was a logical choice of logos, one that has spanned two centuries.  Golf and sailing shirts soon became a company  offering, with colored shirts joining "tennis whites" in 1951. These were soon shipped to the US, marketed as status symbols for ardent sportsmen.  The "upper class" soon favored Lacoste shirts, which were sold at Brooks Brothers through the 1960s. Bernard Lacoste took over management in 1963, growing the brand and expanding its output to 300,000 products yearly. 

Lacoste was very popular in the 1970s, gaining more steam in the 1980s with the "preppy" movement and being featured in Lisa Birnbach's "The Official Preppy Handbook" as a preppy wardrobe staple.  Product development soon grew to include tennis shorts, sunglasses and prescription glasses, as well as tennis and deck shoes.

The brand names Izod and Lacoste were thought of as an inseparable unit at this time since Izod owned licensing rights in the US. This arrangement ended in 1993 when Lacoste took back exclusive rights.  Many polo shirts entered the picture at this time, including Le Tigre, and various embroidered animals showed up on the left chest of consumers, with varying degrees of success. 

Famous golfers have been sporting Lacoste shirts at The Masters Tournaments, and at least one Olympic gold medalist has been spied wearing one.

Lacoste launched their first e-commerce site in the US in 2007, and is available in high-end shops all over the world.  HisRoom is proud to carry this legendary name, with a host of classic styles such as woven cotton shirts, pique knit polo shirts, Henley shirts and fine quality cotton t-shirts. Visit our Lacoste offerings frequently to see our updates.